Wednesday 15 August 2012

Falmouth BID Updates


SPLASH 2012 7-16th Sept
Significant efforts undertaken regards this new creative event for Falmouth in order to raise profile of Falmouth and drive additional footfall:
·         15,000 A5 flyer inserts into Falmouth Packet (today's edition) and West Briton (last week)
·         Bus shelter posters are in place, shop window posters we’ll distribute next week
·         The 16 page guide has been produced and looking good! 10,000 will be distributed next week. In the meantime do browse it here SPLASH GUIDE
·         Substantive PR effort with local and regional articles having appeared and due to appear over next few weeks

Falmouth Week
Clearly Falmouth Week is progressing well that includes a very good Music on the Moor event which the BID is providing support for, liaising with Pubs United on that initiative. Our support also ensures the event’s marketing and PR continues to grow and develop.

Falmouth.co.uk
We are seeing some significant figures in terms of unique visits to the BID funded and managed official website for Falmouth. We are also working well with the Visitor Information Centre to ensure its growth and visibility remains strong. This month we will see over 35,000 unique visits. 

Falmouth Oyster Festival
I am liaising with Pubs United to look at ways BID can support the Oyster Festival even more by hosting events around The Moor among other things. More to follow on this..

Best Town Award
You may have read that Falmouth has been shortlisted for a Town of the Year award. Richard Gates and I helped facilitate the judges visit and we are now further promoting Falmouth and the reasons behind our short listing as we speak, to maximise even further, the profile of the town.

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